Traditional Santa Experience
What is a Traditional Santa
Traditional Santas
On December 14, 1940, The Detroit News printed an article (that was run nationally through the Associated Press) by their motion picture editor Harold Heffernan, on Santa’s appearance called "Hollywood Suggest Uniform Conception”. The legendary make-up artist Max Factor, Jr. and other Hollywood elite make-up artists came together
to make some rules to make all Santa actors as similar as possible. They believed that the illusion of Santa must be kept at all cost. These artists came up with a chart called the Standardized Santa Chart.
Charles W. Howard
Now remember this is 1940 so the measurements were taken from the medium height and weight factors of the day. And I quote, “The make-up experts pointed out that Santa’s suit, boots, hat, and belt have been standard for years. Their concern was the make-up, hair length, and size of the man portraying the Jolly Old Elf. Following are this tips that Hollywood will use for years. The characterization should be aged to around 70 years of age. All make-up created should have this in mind. The whiskers, hair, and moustache should be of pure yak hair with a definite wave and curl with a minimum drop of 12” and a maximum drop of 16”. (That’s for the whiskers measured from the lower lip.) The ha
ir should be shoulder length. Santa should have matching bushy eyebrows with a little salt and pepper look. Highlight the nose with #14 red rouge. The height should be no shorter than 5’9” and no taller than 6’0”. Weight should range from 180 lbs to 215 lbs. The padded girth would be 48” to 52”. The make up wizards pointed out that a Santa body type would be similar to W.C. Fields and Wallace Berry.” End of quote. Boy, have times changed. A maximum weight of 215 lbs! That had to have been way before breakfast!
Santa Phil Wenz
Going through my old marketing publications I came across this interesting take on Santa from an advertising pro. Enjoy! “Take Marketing Tips from Santa Claus by Robert Fore. Santa Claus is more than just a jolly fat man in a red suit. When you think about it, he is a marketing genius. Everybody knows him or knows about him. You think Christmas... you think Santa. Think reindeer...thin
k Santa. Think sleigh bells ringing”...you got it...you think Santa! Santa is synonymous with Christmas, toys, trees, candy canes, and gum drops all kinds of stuff, yet he accomplished this without a press agent, or even a press kit for that matter. He never made a single, solitary cold call to sell himself and his wares. And he never ran an image ad, not even a small classified. And publicity? Santa generates lots of publicity - movies, cartoons, and satellite tracking on the nightly news... You name it, Santa's got it.
Max Factor's Photo Study of Make-up
Phillip L. Wenz
Santa Claus from Santa's Workshop in McKinney, TX is THE DIFFERENCE!
Tradition - Santa has been portrayed as a larger than life character with a long white beard and jolly belly and beatiful red suit since 1821. We continue this tradition with a flowing white beard, real belly and a desire for children in the 21st century to have a look back on one of the greatest treats of all time - A vist from St. Nicholas.
Quality - Santa takes his role very serious does not partake of alcohol or tobacco. You are guaranteed a clean, fresh Santa for your appearance, who abides by the Santa Claus Oath when it comes to focus on a "quality experience" for your guest.
Training - Santa holds a "Bachelor of Santa Claus" from the International University of Santa Claus. Member of Lone Star Santas, Red Suit Society, International Order of Santas and ClausNet. Affiliations with these organizations help Santa stay up to date on the latest trends and teachings of Santa Claus.
Safety - Santa maintains an annual background check to insure that you have a safe and reliable Santa sitting with your guest. He also maintains an "entertainer's liability" insurance policy for your further peace of mind.
Consistent - See the same Santa around McKinney, he appears at Crump's Garden, Chick Fil-A a lot of home parties, and of course the McKinney Parade of Lights.
Excellence - Santa makes each appearance "Magical" through his attention to detail. From his one of a kind scrap book of the North Pole, to the peppermint scent he wears, his many suits and his Gold Plated SANTA belt.
Focus - with Santa its ALL about the children. Children hold a special place in Santa's heart and he focuses on creating a magical memory for your guest young and old.
There really is a difference! Give us a call or email today to schedule Santa to visit you this year, so you can experience the Santa's Workshop Difference.
